Kenny Toor, the new owner of 10 Fitness in Trenton, faced the challenge of revitalizing a run-down gym with a poor reputation.
To transform 10 Fitness from a struggling gym into a thriving community hub, while significantly increasing revenue. 10 Fitness Invested in:
Developed a comprehensive marketing plan, highlighting the local aspect of the brand and featuring the owner prominently.
Implemented sales funnels to guide potential customers towards membership.
Focused on showcasing the owner's story and the gym's community engagement, making the brand more relatable.
Starting in 2018 CO' Marketing has executed these strategies, emphasizing the local connection and community-driven approach.
10 Fitness experienced a remarkable revenue increase, growing from $5k/month to $25k/month within five years. The revamped social media strategy and community-centric approach played a pivotal role in attracting new customers and retaining existing ones.